Covenant House Georgia
BACK TO SCHOOL CAMPAIGN 2022
Covenant House Georgia supports young people overcoming homelessness and escaping trafficking. As part of the global Covenant House International federation, CHGA’s services include housing, emergency care, outreach, and holistic, wraparound services. As part of our ongoing relationship, the CHGA team came to us to build their annual summer fundraising campaign. With the theme of Back To School, the campaign aimed to shine a light on the needs of young adult students heading back to the classroom. The results were an empowering, mission-focused appeal that highlighted the strengths of the organization and its youth. The campaign included direct mail letters, e-mail appeals, a campaign webpage, and social media posts.
Services Provided
Content Creation | Graphic Design | Creative Direction | Project Management | Social Media | Web Design | Ethical Storytelling
Photo Credit: Pear Tree Photography Atlanta
Campaign Letter
Donation Reply Card
“SLC has been an incredible addition to our organization over the past couple of years! They are marketing and project planning wizards, staying on top of trends in the industry and empowering us to try new things. We are constantly learning from them as we work together to communicate our brand creatively and consistently to the community.”
– Leigh Hall, Chief Development Officer